When you first start up a portable photo booth rental business there are sure to be lots of issues you want to sort out. Once you find the right booth, chief among these will be how to find customers.
No business can survive without paying customers, so it is quite right that you make this one of your top priorities after you buy a photo booth. The good news is that there are some simple ways to do this that you can start doing right away if you like.
Get a Website
It seems safe to say that many people go online to look for a local portable photo booth rental company. When someone in your area does that what do they find?
Why not take a look just now and see what photo booth businesses pop up on the results page when you do a search? These are your rivals that you will want to be beat, and to do so you will need to get your own website that shows what you do.
You will want a site with all of the details of your services clearly laid out. Add photos and customer testimonials to it and you will ensure that your new clients are impressed by what they see.
Make It SEO Optimized
The photo booth websites that appear first on the search engine rankings tend to be those that have been well SEO optimized. This means using the right keyword, adding links and carrying out other associated SEO tasks.
This may sound rather daunting but it doesn’t have to be as difficult as you might imagine. However, it is worth pointing out that it is a task that can take up quite a lot of time if you decide to do it yourself rather than seek help.
If you are short of time then you will probably want to hand this task over to someone else to do on your behalf. Having said that, if you decide to outsource the work then you will want to keep a close eye on how big an effect it is having on your search engine ranking.
Try Some Advertising for Your Portable Photo Booth Rental
Another point worth bearing in mind is around trying out a few different methods of advertising your photo booth hire. Will paid internet adverts work best for you or will you get more impressive results from newspaper or radio ads instead?
In this respect, a good starting point is to see what your rivals are doing. If they all use the same type of advertising then you need to ask yourself whether this is because they have already found the best approach.
Ideally, you will find a cost-effective approach that gets you a strong local presence fairly quickly. With this done, you can enjoy reaping the benefits as your new clients get in touch with you.
Don’t forget the importance of finding the right advertising method for making your portable photo booth rental business into a success. However, first of all you could check out some great photo booths for sale.